Introduction
Equilibar, LLC (“us”, “we”, or “our”) operates https://www.equilibar.com/ website (the “Website”). Equilibar respects your privacy and is committed to protecting your personal data. This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Website. By using the Website, you agree to the collection and use of information as described in this policy.
If you have any questions about this Privacy Policy, please contact us:
- By email: marketing@equilibar.com
- By phone: +1 828-650-6590
- By mail: Equilibar, LLC • 320 Rutledge Road • Fletcher NC, 28732 • USA
Definitions
Personal Data Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession).
Usage Data Usage Data is data collected automatically either generated by the use of the Website or from the Website infrastructure itself (for example, the duration of a page visit).
Cookies Cookies are small pieces of data stored on your device (computer or mobile device) when you visit the Website. It enables the Website to remember your actions and preferences (such as login, language, font size and other display preferences) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another.
User The User is any living individual who is using our Website and is the subject of Personal Data collection.
Controller This means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Equilibar is the controller and responsible for your Personal Data.
Third Party Links This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.
Information Collection
There are various points at which the user provides us with information throughout online and offline dealings. These may include direct interaction such as completing forms on our website, emailing an inquiry, placing an order or phone communication. We may also ask for feedback to improve our products and service. Indirect, automated data is collected about user equipment, browsing patterns and activity. We may also receive usage data from analytics providers and advertising networks.
Personal Data
While using our Website, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personal Data may include, but is not limited to:
- Email address
- First name and last name
- Phone number
- Address, State, Province, ZIP/Postal code, City
- IP address
We collect Personal Data voluntarily from website contact forms you complete when requesting product information or answers to questions. We use your Personal Data to generate sales contracts. We may use your Personal Data to contact you with newsletters and other information that may be of interest to you. You may opt out of receiving any of the marketing communications by following the unsubscribe link or by contacting us.
Usage Data
We may also collect information about how the Website is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Website that you visit, the time and date of your visit, location, the time spent on those pages, unique device identifiers and other diagnostic data.
Aggregated Data
We may collect statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data by law because this data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific web page. However, if we combine or connect Aggregated Data with your personal data so that it can identify you, we treat the combined data as Personal Data which will be used in accordance with this privacy notice.
Tracking Cookies Data
We use cookies and similar tracking technologies to track the activity on our Website and broad demographics for aggregate use. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Website.
Examples of Cookies we may use:
- Session Cookies.We use Session Cookies to operate our Website.
- These cookies are used to analyze trends, administer the Website, track visitor activity, gather demographic information.
- Security Cookies.We use Security Cookies for security purposes.
- Advertising Cookies.Advertising Cookies are used to serve you with advertisements that may be relevant to you and your interests.
Use of Data
Equilibar, LLC uses the collected data for a variety of purposes:
- To provide and maintain our Website
- To allow you to participate in interactive features of our Website when you choose to do so
- To provide customer support
- To gather analysis or valuable information so that we can improve our Website and products
- To monitor the usage of our Website
- To detect, prevent and address technical issues
- To provide you with news and general information, unless you have opted not to receive such information.
We use Google Analytics to monitor and analyze the use of our Website. Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Website. This data is shared with other Google services. Google may use the collected data to direct and personalize advertisements.
You can opt-out of having made your activity on the Website available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visitor activity.
For more information on the privacy practices of Google, please visit the Google Privacy Terms web page: http://www.google.com/intl/en/policies/privacy/ .
Legal Basis for Processing Personal Data
We rely on certain legal grounds for the collection, processing, and use of your Personal Data, such as the processing that is necessary to provide you with products or services:
- If we need to perform a contract with you
- If you have given us permission to do so
- If the processing is in our legitimate interests and it’s not overridden by your rights
- For payment processing purposes
- To comply with the law
Sharing Personal Data
We may share your Personal Data with our data processors who are required to treat your Personal Data in accordance with this Privacy Notice, and as required by law. In exceptional cases, we may have to release your personal data without your permission. If we receive a court order for example, or to comply with mandatory laws and regulations.
International Transfers
We transmit data to distributors in your region that you have voluntarily provided us through filling out a form. We provide this voluntary data to the nearest distributor, so they can help you most effectively. We will also share application information that you voluntarily share over the phone in order that our distributors can most effectively help you.
Children’s Privacy
The content of our website is not directed toward people under the age of 18. We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us.
Data Security
We work hard to protect your data. Only Equilibar employees who need the information you provide to fulfil a specific function will refer to any Personal Data (personally identifiable information). Our website and server, which holds and stores the data we hold, features the latest SSL/TLS encryption. However, no method of transmission over the Internet, nor any method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.
Data Storage and Retention
We will retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
Your Rights and Choices
If you are a resident of the European Economic Area (EEA), you have certain data protection rights in relation to your Personal Data. Equilibar aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data. If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.
Changes to the privacy notice and your duty to inform us of changes
This version was last updated on July 30, 2018. Any adjustments and/or changes to this website could lead to changes in this statement. We therefore advise you to consult this privacy statement on a regular basis. It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
